Everyone’s participation is appreciated….

Gail has been invited to sit on a panel addressing Opioids and I need your help. If you are an Opt-R grant recipient, please comment below your biggest accomplishments using the Opt-R funding since it started. It does not have to be anything long or extensive. In the comments section of this post, please give a short overview of your biggest and note worthy accomplishments. Thank you.

12 Responses

  • Middle Peninsula-Northern Neck CSB OPT-R Grant Success Highlights
    The Middle Peninsula-Northern Neck Region (MPNN) CSB’s Prevention, Health and Wellness Division, in collaboration with the MPNN Regional Coalition, the Coalition for Healthy Virginia Communities (CHVC), serve an expansive rural region of 2,200 square miles encompassing ten rural, and distinctly different communities. The MPNN Region covers from the Gloucester Point area directly over the Coleman Bridge on the York River all the way up to Colonial Beach on the Potomac. The MPNN Region is economically challenged, has limited public transportation and is a designated medically underserved area. To address the immense opioid misuse crisis in the MPNN Region, multiple strategies were implemented and several key collaborative partnerships formed through OPT-R Grant Award. In partnership with the Middle Peninsula Task Force, spear headed by Delegate Hodges, a pharmacist, the efforts of this group, in collaboration with the MPNN CSB/CHVC Opioid Misuse Awareness Task Force, have contributed significantly to the opioid misuse prevention initiatives in this region. Through our partnership with the VDH Three Rivers Health District Emergency Medical Corps, four Opioid Misuse Awareness town hall meetings/trainings were implemented in the MPNN Region with the highest opioid related death rates. This important partnership resulted in the implementation and promotion of REVIVE Trainings throughout the MPNN Region. Through this funding, the MPNN CSB/CHVC sponsored two Opioid Misuse Awareness Summits with Fred Wells Brason from Project Lazarus. Summits were offered in both the Middle Peninsula and Northern Neck Region. Secretary Hazel attended and presented at both summits. Through a partnership with the largest high school in the MPNN Region, Gloucester High School, Heroin the Hardest Hit DVD is being shown multiple times on a daily basis on the local television channel. One of our most significant accomplishments is the development and implementation of the Speak with your Children about the Dangers of Opioid Abuse Media Campaign. This campaign is being implemented throughout the expansive MPNN Region. The target population is parents. We developed parent packets prepared for parents who are calling our office for information and help when they see the buses/billboards. This campaign includes media promotion of this message on four Bay Transit Buses and the placement of billboards in 20 different sites throughout MPNN Region.

  • One additional OPT-R activity for D19 CSB:
    – Disseminated opioid prevention awareness message (via e-handouts) to PD19 school leaders and community partners (approx. 500) for postings on respective websites and distribution to approx. 1600 middle and high school students within the eight (8) PD19 school districts, as an introduction to our OPT-R initiative (during the 2017/2018 holiday season).

  • D19 CSB:
    – Partnered with CBS/wtvr.com for our first opioid crisis awareness campaign, STOP THE POP;
    to date, over 224,000 delivered impressions have been reported.
    – Distributed approximately 200-250 disposal kits during various community events, including
    local opioid summit and Rx drug take-back events.
    – Coordinated coalition capacity-building training for PD19 ATOD prevention coalition (CAAN-
    DUU) representing nine (9) localities; able to solidify viable coalition by-laws and
    coalition involvement agreements (CIA’s); received verbal commitment from local FQHC
    and military organization to join the coalition (additonal sector participation).
    – Conducted opioid-specific education session(s) to over 300 high school students and local
    Boy ScoutTroop during Red-Ribbon Week activities in two (2) of the eight (8) PD19 school
    – Finalized 1st billboard ad for major interstate (1-95).

  • Christopher Taylor

    Hey Gail and Marfel, in New River we have trained 162 people and most of those walked away with Naloxone in hand. We have done this without doing much advertisement, we also will be having our first on-site REVIVE! training at an income based housing complex with the plan to further that.

  • Eastern Shore Community Services Board – Overdose Fatality Review Team Legislation

    Governor Ralph Northam signed the Fatality Review Senate Bill #399 into law at the Eastern Shore Community Opioid Awareness program held at Eastern Shore Community College. The Virginia State Police Superintendent delivered recognition awards to the five folks behind Governor Ralph Northam: Delegate Robert Bloxom, Jr. 100th House District, Senator Lynwood Lewis, District 6, Probation and Parole Chief Ann Wessells, Captain Todd Wessells, Accomack County Sheriff’s Department, and Agent in Charge of the Eastern Shore Drug Task Force, Scott Wade, Virginia State Police. Kelly Hill Bulin, Director of Program Development, Planning and Prevention, Eastern Shore Community Services Board also received a recognition award.
    On hand to celebrate this landmark legislation in the fight to prevent future deaths due to the Opioid Epidemic, were VA Secretary of Public Safety and Homeland Security, Brian Moran, the Honorable Croxton Gordon, Juvenile and Domestic Relations Court Services, Accomack County Commonwealth Attorney, Spencer Morgan, Assistant Accomack County Commonwealth Attorney, Elizabeth Wolfe and Lieutenant Nate Passwater, Worcester County Maryland Sherriff’s Office. Esteemed guest, Sheriff Kevin Hall, Alleghany County Sherriff’s Office and his son Ryan Hall were also present to receive recognition awards for their contributions to raising community awareness about the personal impact of Opioid use. A local family highlighted in a video documentary with Sherriff Hall and his son are Holly Sterling and her daughter Katelyn Sterling who succumbed to her battle with opioid addiction at 19 years old. Ms. Sterling and her family were on hand to also be recognized for their efforts in the community to reach out to other families struggling with the impact of opioid use. The Eastern Shore Opioid Prevention Planning Committee had a memorial tree and garden established at Arcadia High School ( Katelyn’s Alma Mater) in memory of Katelyn Sterling and all youth struggling with addiction.
    This event was especially important to the Eastern Shore as Senator Lynwood Lewis, a native of the Eastern Shore worked directly with the Eastern Shore Drug Task Force’s Opioid Prevention Planning Committee to craft Senate Bill #399 and then subsequently sponsored the bill before the Virginia Senate and House where it was unanimously passed. In addition, Governor Ralph Northam, hails from the Eastern Shore and was delighted to take this opportunity to sign Senate Bill #399 into Law in his hometown.

  • Colonial Behavioral Health
    The OPT-R grant created an opportunity to bring community members and stakeholders to the table who have not previously been involved with coalition efforts. The issue of the opioid emergency is a topic people want to talk about and more importantly they want to do something about it. For the first time in a long time we have the “right” people at the table for the coalition. Everyone is there because the issue is important to them not because they have to be there. This is amazing and has resulted in the development of more action items than we can keep up with! We look forward to the continued growth of the coalition and collective collaboration to make a difference in our community.

  • Chesapeake Prevention Services and the Substance Use Prevention and Awareness Coalition accomplished the following:
    1. Distribution of 2000 drug deactivation bags;
    2. Partnering with Parks, Recreation and Tourism dept., distribution of 500 medication lock boxes to senior citizens;
    3.PSA campaign on opioid misuse on 41 theatres;
    4. Billboard and print ad promotion of opioid misuse awareness events;
    5. Coordinated a region wide opioid misuse community event and 11 opioid awareness presentations;
    6. Increased the community awareness and conversation about the opioid misuse problem.

  • Piedmont Community Services/Drug Free Martinsville Henry County coaltion
    1. Provided Legislative Roundtable with the Roanoke Area Youth Substance Abuse Coalition at the Hotel Roanoke where a presentation made our Senator Stanley aware of the need for veterinarians to be added to the PDMP. He then successfully sponsored a bill for the law.
    2. Following the information shared to Senator Stanley, the FRESH and Drug Free MHC coalitions collaborated to create a brochure for veterinarians bringing awareness about drug diversion. 350 brochures were included in the informational packets veterinarians were given at the VA Veterinarian conference in Roanoke, VA.
    3. Informational opioid inserts were created by the FRESH and Drug Free MHC coalitions and the VDH. 1,000 inserts were distributed in diverse area church bulletins. Requests have been made for more inserts and a second printing of 1,000 inserts is being completed.
    4. The DFMHC coalition, Martinsville City Police Department and an Eagle Scout from the local Boy Scout Troop in Ridgeway, VA added a permanent drug take back box at the Martinsville City Police Department office. The additional permanent drug take back box at the Martinsville Police Office is in addition to the Henry County Jail location and Starling Pharmacy locations. This brings 3 permanent drug take back box locations to our rural community.

  • Rural Substance Abuse Awareness Coalition/Goochland Powhatan Community Services

    1. We decreased the supply of unwanted/unlocked prescription drugs in our community.

    -We created an ad campaign “Don’t be an accidental Drug Dealer” to urge every community member to be personally responsible for their prescription drugs.

    -Local Pharmacists helped us create information to accompany the drug disposal kits that are being distributed throughout the community.

    -One local pharmacy changed their policy to provide drug disposal kits with every opiate dispensed.

    -We gave prescription lock boxes to family members of individuals with opiate dependence issues.

    -We gave prescription lock boxes to the family members of individuals who attempted to end their life with prescription drugs.

    These families, who didn’t have a lock box prior to their emergency, are now using the lock boxes.

    2. We increased awareness of prevention efforts and treatment resources

    -In 2016, 90% of our community believed that no one was working to reduce substance misuse. Now, with OPT-R funds, 1/3rd of our community drives past a giant billboard with our coalition’s information on it every day for one month.

    -All prescribing offices are being given substance abuse prevention, treatment, and recovery information for our area. They also receive substance abuse and mental health screening resources and coalition information.

    -A pediatrician’s office is using our cable locks to encourage parents to lock of their medication, their guns, and their liquor cabinets.

    -A marketing group has helped us increase our visibility online. Now, parents are sharing our coalition’s success stories, resources, and information to online parent groups that contain thousands of community members.

  • Cumberland Mountain Community Services OPT-R Prescription Drug Awareness Campaign Success

    Cumberland Mountain Community Services(CMCS) 2016 Community Needs Assessment indicate that Buchanan, Russell and Tazewell County remain in the top 5 highest counties in the state experiencing prescription drug deaths according to the Virginia Medical Examiner’s Office. Survey respondents ages 18 years and up indicate that the top drugs of concern in the three county area are prescription drugs and underage alcohol use. The same respondents, in addition to Youth Behavior Risk Surveys of youth in Tazewell and Russell County, perceive that prescription drugs are obtained from friends, stolen from family members, or obtained from drug dealers and doctors. Opt R funding was used to target health care professionals and the general population on the perceived access of prescription drugs and avenues to prevention the spread of prevention drugs in the community.

    1. CMCS has implemented Health Care Provider Education Sessions to over 75 Health Care professionals/practices in the three county areas. Professionals include physicians, nurses, pharmacists, and office managers of health care settings. Participants are provided awareness of the following information:
    • Local prescription drug survey data results,
    • Community assessment data,
    • The role of the health care provider within the environmental strategy aspect of prevention,
    • Local and regional coalition awareness,
    • Information on regional drop boxes and REVIVE Opiod Overdose Response Training,
    • Facts and a quick reference guide to using The VA Prescription Monitoring System,
    • Awareness of non-opioid pain management,
    • Awareness of the We Don’t Support Underage Use Campaign,
    • Promotion of the StopSubtanceAbuse.com website

    Educational materials have provided the following:
    • Quick reference on hot to use the Virginia Prescription Monitoring System
    • Drive through decals with We Don’t Support Under Age use branding and warning of PMS use,
    • A mouse pad with the We Don’t Support Underage use logo
    • CDC non opioid prescribing alternatives and protocols
    • Environmental strategy booklet describing the campaign and the providers role in community change process,
    • Local coalition information,
    • Information on VA Prescription Drug Take back Days,
    • Revive Response Training information,
    • Map of regional drop boxes,
    • Explanation of Deterra Deactivation packets and

    2. Provided 150 Deterra Deactivation Packs to each provider for public dissemination.Each pack is provided with a stapled information card that provides the following:
    • a postcard of local ATOD data and explanation of Deterra Pack use with a survey response scan code
    • Local prescription drug survey data
    • Brief overview on the use of Deterra Deactivation packs
    • A QR Code to provide a survey response of use
    • Promotion of the StopSubtanceAbuse.com website
    • Promotion of the We Don’t Support Underage use Campaign logo/brand.

    3. CMCS developed Prescription Drug Information Awareness Cards for the general public, a total of 42,000 in Buchanan Russell and Tazewell Counties. Information cards provided educational awareness on the following:
    • Local prescription drug survey data results,
    • Community assessment data,
    • Local and regional coalition awareness,
    • Awareness of the We Don’t Support Underage Use Campaign
    • Tips for parents on promoting drug free youth.
    • Protective factors from the YRBS survey data.

  • The OPT R Grants have enabled the City of Norfolk to support initial efforts of Partnerships for Success, where the community may have otherwise been unable to respond. The presence of Peer Recovery Specialists and additional funds to cover MAT services for uninsured citizens, struggling with addiction, has been paramount to Norfolk’s response to the opioid epidemic. Funding has been utilized to create new social norms campaigns, as well as to sustain existing PFS initiatives.

    Overall, OPTR Grant funding is helping the City of Norfolk to close gaps in the medical model of treatment, from prevention to recovery. Hope is coming back to the hearts and homes of Norfolk’s citizens.

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